The Impact of Knowledge Absorptive Capacity on Service Innovation Performance of Service Outsourcing Enterprises
Journal: Advanced Management Science (AMS)
Author: Zhixiong Xiao1, 2
This is an open access article distributed under the Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited
Knowledge absorptive capacity has an important impact on the service innovation performance of the service-based enterprise. This paper chooses the competitive advantage and customer satisfaction to measure the service innovation performance, analyzes the impact of knowledge absorptive capacity on the competitive advantage and customer satisfaction, and does an empirical research as the example of service outsourcing enterprises by using the structural equation model. The conclusion is that the improvement of knowledge absorptive capacity is conducive to improving the competitive advantage and customer satisfaction of service outsourcing enterprises, then improving the service innovation performance.